The Chief Marketing Officer phenomenon: Story behind tenure and influence

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Year of Publication	2015
Journal	The University of Texas at Arlington, 2015
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11-07-2022

Saad Alhoqail

Assistant Professor, Department of Marketing

Citation: 1.The Chief Marketing Officer phenomenon: Story behind tenure and influence. The University of Texas at Arlington, 2015. 2015.

In: The University of Texas at Arlington, 2015

Published by: SA Alhoqail , 2015

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